The Scoop: My refrigerator died this weekend


Reader,

My refrigerator died this weekend.

There were signs it was on its way out for months, but I ignored them.

Well, maybe more accurately, I just sort of hoped the low hum I'd been hearing would resolve itself.

Newsflash: It didn't.

We do this in business all the time. We see a problem bubbling to the surface and put it in the "deal with this later" bucket.

When positive signals show up or it looks like the winds of change are coming, we think, "Whew! Glad I don't have to worry about that right now."

The reality though, is that ignoring low grade problems is how many founders find themselves with big challenges.

In this week's blog/podcast, I dive deep into the 2nd of 4 business crossroads - Reinvent - and offer practical ways to address growing problems in your business, examples to make it practical, and some words on how to prioritize when it feels like you're facing multiple system failure.

Oh... and I also talk about the guilt and shame that comes with all this... and how to let that go.

Give it a read/listen and let me how you've handled this crossroads before.

If you find yourself navigating a REINVENTION and need support, let's talk. I would love to get under the hood of your business and support you in that process.

The Founder's Strategy Intensive is a 1:1 intensive sprint for founders who need more than another tactic. I audit your business from the outside while you do some critical pre-work, we spend up to 2.5 hours going deep together, and you leave with a report, a real action plan, and 60 days of support while you put it into motion.

I've got 2 spots remaining and the doors are closing September 15. Secure your spot here! You don't need to have your session before then, but booking by the 15th gives me the time I need to go deep in preparation for our deep dive.

xo,
Jess

Upcoming Events

Social Impact Roundtable

Navigating the tension between purpose + profit? Doing good in the world and doing good in your business? This is the place for you!

This event is free and held on the 3rd Wednesday each month at 9am Denver Mountain / 11am Eastern. Next up on September 16.

Register at www.jessicasato.com/roundtable

Built to Last Egypt 2027

I can hardly believe it's nearly time for us to head to Egypt for the inaugural BTL Retreat (October), and if you want to follow along behind the scenes and be the first to know when the doors to Built to Last Egypt 2027 open, join the waitlist!

RESOURCES

Business Crossroads Diagnostic

What do you do when you can feel your at a crossroads in your business but aren't sure where to go or how to navigate it? Take the 5-question diagnostic to identify the type of crossroads you're facing and some solutions to move you forward.

Why Isn't It Working

Your brand new guide to diagnosing what isn't working in your business and why it all feels so heavy and misaligned. Grab it here!

Is Your Most Important Work Still Ahead Of You?

Take the quiz and find out. It takes three minutes and it will give you language for what you've been experiencing. ​

Podcast Appearances & Featured Articles

I've been talking a lot lately about alignment, big ideas, impact, and how we bring it all together into a business that allows us to thrive. You can catch all of those here!

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